*photo credits to www.fliptravels.com

*photo credits to www.triportreats.com

We are all very familiar with the viral campaign of the department of Tourism— “It’s More Fun in the Philippines”. But have you heard that eats also more fun in the Philippines? (Forgive my play on words)

 “Eats More Fun in the Philippines
What: food trade fair
When: July 12 -15, 2012 (Thurs-Sun)
Where: Megatrade Halls 2 and 3, SM Megamall, Mandaluyong City
Who: food producers and manufacturers, foodies, food lovers and entusiasts (everyone is welcome!)
Producers and manufacturers nationwide shall showcase and offer a wide range of  food products in the food fair. The fair shall showcase regional delicacies and products such as vegetables and coffee from Kalinga, honey and vinegar from Benguet, bagnet (big slabs of deep-fried pork) and longanisa (Filipino sausage) from Ilocos, unpolished rice from Nueva Ecija, desserts from Pampanga and Laguna, and malunggay products from Batangas among others. Traditional dishes and desserts from regions will also be featured such as pinangat (a dish using taro leaves, chili, meat and coconut milk) and pili products from Bicol, as well as fruit-flavored wines from Agusan del Sur.

The organizers are actually supporting and advocating for the growth and opportunities in the food business.  The growing popularity of weekend markets in Metro Manila (i.e. Mercato Centrale, Banchetto, Il Mercanti, etc.) actually gives a platform for small and micro business as well as start-ups become the focus.

Moreover, this food fair is actually a good avenue for more Filipinos and foreigners to learn more about cuisines from the Philippines’ many regions.

“Eats More Fun in the Philippines” is actually in celebration of the Micro, Small and Medium Enterprise Development Week. According to the Republic Act 9501 (Magna Carta for MSMEs) this event shall be set every second week of July. So let’s expect this as an annual event. Exciting, isn’t it?


For Filipino MSMEs who are interested to participate in the “Eats more fun in the Philippines” food trade fair may contact the ff:

Bureau of MSME Development: (02) 751-5059, 751-5036
Bureau of Domestic Trade: 751-3227 or 751-3229.


Reference: ABS-CBNnews.com, Published on 06/25/2012 5:33 PM